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These are the pillars that you have to cover to structure your brand's presence on social networks and obtain the best results. Why do Marketing on social networks? Since their emergence, social networks have become part of the Marketing plans of most companies. They provided a proximity to the public that had never existed before and that transformed the relationships between brands and consumers. As a result, brands were able to see countless benefits from participating in this environment and communicating directly with their audience.
Below we will tell you the main advantages of Marketing on social networks: Increase your Phone Number List audience's engagement The big difference between social networks and other Marketing channels is the power of interacting with people. The consumer is passive in front of a television advertisement or billboards, but on social networks, they can comment, share, send messages and interact in various ways, with just one click. In addition, consumers remain close to the brand in their daily lives, when they browse the platforms, thus increasing engagement with it and building stronger relationships. As a result: a community is created around the brand .

Increase the reach of your brand There are more than 3.8 billion social media users worldwide. This represents almost half of the world's population. Social network users in the world Source: We Are Social During 2020, social networks had an increase of 15 new users per second, that is, 1.3 million per day . Have you already imagined the reach you can have on these channels? The staggering social media usage numbers show that one of the main reasons brands are on these platforms is so that more people know about them.
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