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According to recent research, visual searches and visual recognition capabilities will continue to grow well into 2025 and will become an approximately 40 billion dollar industry. #12: Augmented Reality (AR) Future technologies are no longer that far off, and augmented reality is increasingly on content marketers’ radars in 2023. Already rising in brand and product marketing, this trend is still seeing a slower adoption by marketers, mostly due to the costs involved, particularly with the equipment required.
As more companies enter the realm of providing the tools needed and making them more accessible, such as Augmented Reality apps, more and more brands will experiment and find ways to use them to benefit their customers. is what gets brands noticed today, and augmented Algeria WhatsApp Number reality is one way to accomplish this in 2023. Videos on Facebook and other platforms are already offering to immerse viewers into artificial 360-degree worlds and provide a newer way to sample productions prior to purchasing. For example, real estate companies are using augmented reality to showcase 3D models of houses, while furniture designers and stores are using it to show how pieces realistically fit within a confined space, such as the IKEA Place app.
From a content writer’s standpoint, strong written and visual storytelling skills will be required to encourage customers to tap into a brand’s AR features, including enticing explainer copy combined with straightforward calls-to-action (CTAs). Amazing your audience with new content experiences, such as that proposed by AR, can form a bond like no other and move you ahead of competitors in 2023. Content Aggregator: What You Need to Know and Top 7 Tools to Use #13: Utilization of Customer Testimonials Customer testimonials are statements made by customers to express their satisfaction with a brand. These statements are powerful marketing tools.
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