Email Marketing Campaign

Hihiva

Email marketing should be at the heart of your online strategy. With algorithms and monetization increasingly dominating social media networks, your mailing list is one of your greatest assets and a much more reliable way to consistently reach your audience.

However, it’s important to avoid the trap of pushing your customers away with too many australia mobile phone number irritating emails. Instead, you need to find ways to connect with your readers on an emotional level, rather than making them feel bombarded by a sales pitch.

This is where a great Father’s Day marketing strategy comes in.Most consumers will relate to a universal message, whether they are looking for perfect gifts for their father, they have some important father-like figures in their life, or they are a father themselves.



Use your email marketing campaign to invite your audience to celebrate Father’s Day with you, draw them in with a special memory or gift ideas – concentrate on creating the connection rather than pushing the sales.

Bonus tip: It’s vital to make your Father’s Day campaign as inclusive as possible. There will be those who find Father’s Day challenging due to a difficult relationship or grieving the passing of their father.Sending an email allowing people to opt out of receiving Father’s Day emails is empathetic and will make people respect your brand.